There is really no other shade that sends a clearer message. There’s a reason country legend Johnny Cash also chose to wear black as a reminder to Americans of the everyday injustices in their midst.
Black clothing has an undeniable power. Unlike red or green, which represent specific wavelengths of light, black isn’t exactly a color; it’s what we see when an object absorbs all visible wavelengths, putting it in a category by itself. Its singular darkness has a unique visual potency, and its adaptability has long made it open to interpretation by the numerous groups that have adopted it. Black connotes seriousness and diligence, as in the black worn by religious orders. It can be sinister or rebellious, like the black cloaks of witches or the black leather jackets worn by biker gangs. In many cultures, it’s the color of mourning. But it can simultaneously be the epitome of chic and sophistication, yet charged with eroticism.
All these qualities have given black a distinctive position in fashion enjoyed by no other color. The Little Purple Dress is not famous. “Yellow tie” is not a recognized dress code. Only black will ever be the new black.